Every Marketing Leader Faces Unique Challenges - Let's Tackle Yours Together!
As a marketing leader in an AEC firm, you’re balancing competing priorities - delivering results, managing a growing team, influencing firm leadership, keeping up with the warp speed of change in the marketing industry, and ensuring marketing is aligned with business development and overall growth. But without the right support, it’s easy to feel stuck in execution mode, struggling to carve out time for strategic leadership.
As the highest-ranking marketing expert in your firm, you don’t have a mentor in-house to support your professional development. You’re relied on to lead, but who is helping you grow?
You don’t have to navigate marketing leadership alone. Coaching gives you a trusted partner to help you think bigger, lead with confidence, and make a real impact within your firm.
THIS PROGRAM IS DESIGN SPECIFICALLY FOR:
- Marketing Directors & CMOs: Looking to elevate their leadership, strengthen their team, and gain more influence in firm decision-making.
- Marketing Managers & BD Leaders: Seeking a path to leadership, team growth, and greater strategic impact.
- Newly Promoted Marketing Leaders: Navigating the transition from execution-focused roles to strategic leadership.
- AEC Firm Leaders: Who oversee marketing and want to support and develop their marketing leadership to drive firm-wide growth.
HOW THIS COACHING CAN HELP YOU: Unlike one-size-fits-all programs, this coaching is customized to your unique needs, challenges, and goals. Topics we might explore include:
- Expanding Your Leadership Influence: Strengthen your ability to gain buy-in, work effectively with firm leadership, and position marketing as a strategic asset.
- Balancing Strategy with Execution : Learn how to shift from reactive, task-driven marketing to proactive, results-driven leadership.
- Building & Scaling a High-Performing Team: Optimize team roles, structure, and responsibilities to enhance efficiency and effectiveness.
- Developing a Strong Business Development Culture: Bridge the gap between marketing and BD to drive firm-wide growth.
- Navigating Firm Politics & Internal Dynamics: Overcome challenges in getting leadership alignment and driving meaningful change.
- Prioritization & Time Management: Identify what to focus on to create the most impact, without getting bogged down in daily tasks.
- Hiring, Mentoring & Retaining Talent: Build the right team and create an environment that fosters growth, retention, and innovation.
These are just examples, your coaching experience is tailored to the specific challenges and opportunities you’re facing.
HOW IT WORKS:
- Discovery & Strategy call: We start with a call to understand your current challenges, leadership goals, and what success looks like for you. This time is also for getting to know each other to confirm we are a good fit.
- Customized Plan: Each coaching engagement is designed around your needs, whether it’s leadership development, team strategy, stakeholder alignment, or something else. The plan will outline goals and outcomes, as well as include a schedule, overall duration, and pricing,
- Regular 1:1 Coaching: Ongoing support to work through challenges, refine strategies, and keep you moving forward. These sessions provide actionable insights, feedback, and a confidential space to discuss leadership roadblocks.
- Practical Tools & Accountability: I'll provide access to frameworks, templates, and proven strategies to help you reach your goals. Coaching isn't just about ideas, it's about action. After each session I will send summary notes including follow-up items to reinforce key takeaways.
PRICING: Hourly based on your customized plan